Niagara Frontier Transportation Authority×PULSE INSIGHTS

Buffalo's BRT investment is the biggest transit upgrade in a generation. Here's how NFTA answers the rider questions it generates.

A brief for the NFTA digital team built around the BRT launch and the Metro Bus modernization program.

Projected savings · NFTA
$465,000
42,100 deflected calls/year during BRT launch window
A NFTA rider, in their own words

“when you open the app to get your barcode, the app will force close. At least twice a month I have to uninstall and reinstall.”

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Personalized Research Report
Personalized Research Report

NFTA's Personalized Digital Friction Brief

A personalized briefing for the NFTA digital team built around the BRT launch and the Metro Bus modernization program.

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