Honolulu Authority for Rapid Transportation×PULSE INSIGHTS

Honolulu's rail line is 30 years overdue and opening in phases. Here's how HART handles the rider questions each phase generates.

A brief for the Honolulu HART team built around the phased rail opening and the new Director's first-year window.

Projected savings · Honolulu HART
$750,000
106,300 deflected calls/year across phased rail opening
A Honolulu HART rider, in their own words

“Something is broken - no map comes up, stops do nothing when searched up and clicked. Useless app right now.”

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Personalized Research Report
Personalized Research Report

Honolulu HART's Personalized Digital Friction Brief

A personalized briefing for the Honolulu HART team built around the phased rail opening and the new Director's first-year window.

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