Regional Transportation District×PULSE INSIGHTS

Denver RTD's $5.9B capital program is the biggest bet in RTD history. Here's the digital layer it's missing.

A brief for the Denver RTD digital team built around the capital program and the App-on-Wheels initiative.

Projected savings · Denver RTD
$750,000
104,000 deflected calls/year
A Denver RTD rider, in their own words

“Unable to Plan My Trip. does not allow time change for either 'Depart' nor 'Arrival' times. VERY frustrating to think I have to look at what the different transit schedules are in order to plan a trip or call.”

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Personalized Research Report
Personalized Research Report

Denver RTD's Personalized Digital Friction Brief

A personalized briefing for the Denver RTD digital team built around the capital program and the App-on-Wheels initiative.

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